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Chrome Step by Step!

Chrome Step by Step!

Today we are back for a Step by Step... But CHROME EDITION! - I know, super exciting!! So, if you're looking to perfect that shine, you are in the right place! Let's get started...

Step 1: The base

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Cuticle Care 101

Cuticle Care 101

Our hands are one of our most used parts of our body, they are exposed to so many different elements as well as daily wear and tear. Yet they are probably the most neglected in terms of skincare! – Don’t forget about your cutes!

But what are cuticles? They are a thin layer of skin that ...

To wipe or not to wipe?

To wipe or not to wipe?

To wipe or not to wipe? That is the question.

As a professional nail tech, we’re sure you’ve heard about the current uncertainty surrounding the industry – should I be wiping over Non-Wipe Top Coat after it’s cured?

According to some industry reports, there is a...

Come To A Beauty Show Competition With Me!

Come To A Beauty Show Competition With Me!

We are back with something new and different!!- Exciting I know…Our Brand Development Executive and in-house nail tech, Michaela Phillips, visited Pro Beauty last year and here’s what she had to say about it!

Competitions…I never would’ve thought when I first s...

New Years Resolutions for your Nail Clientele

New Years Resolutions for your Nail Clientele

Happy New Year! Here at Pure Nails, we’re determined for 2023 to be the year of some iconic nail looks! 2023 is set to bring in a lot of natural nail trends. But first things first, let’s get your clients nails in tip top condition with our top five resolutions for gorgeous and healthy natural...