How many of you have clients that come in every two weeks for a fresh set of nails but opt for the exact same range of colours or a French manicure polish every single time?
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Trends come and go, but nails are forever! Here are the top nail shape trends Pure Nails Head of Support and Education, Tina Bell, has seen throughout 2021 and expects to see more of in 2022.
The nights are starting to get darker and it’s officially spooky season! So, with the upcoming Winter in New York collection launching soon, we thought we could talk about our favourite autumn/w...
We wouldn’t blame you if you missed out on some of our Halo Gel Polish collections from last year. With everything that’s been going on these past couple of years, we can forgive you! Which is w...
Despite what you may think from the recent weather, it is actually June- which means we are all about the summer nail vibes at the moment!
It can be overwhelming to choose a set of start-up colours, especially when there are over 170 fantastic shades to choose from!